Tuesday, April 27, 2010

Hey Franchise, Are You Talking To Me? (and if so, what do you have to offer?)

Week 4 - Small Business and Entrepreneurship
Question 5

In following up on the previous blog, you may be considering buying a franchise. You may not be. You may just have a thirst for knowledge. You may be asking yourself “What is typically provided by a franchisor to its franchisees? Why would these be valuable to a nascent entrepreneur?” I have answers. Some things a franchisor provides to a franchisee include; employee training, access and lower pricing and consistency on materials needed (remember they corporation loves uniformity and consistency). These tools and services are valuable to an upstart entrepreneur because simply, you never get a second chance for a first impression. Also, the franchise corporation monster has ‘been there, done that’. They have proven methods that work.

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